gervais development
At GD, we are dedicated to strategically investing in mixed-use and industrial development projects that transform spaces and empower communities. Since our inception in 2019, we have established ourselves as specialists in the adaptive reuse of buildings, breathing new life into them as vibrant mixed-use properties. Additionally, we are committed to ground-up industrial development, creating spaces that not only meet the needs of our tenants but also become destinations they want to be part of. Our mission is to shape the future of real estate by crafting dynamic, sustainable, and tenant-centric environments that enhance the way people live, work, and thrive.
PROJECT GOALS MADE WITH CLIENT:
WORDMARK: Engineer a wordmark that reflects strength, reliability, and professionalism. The design should project Gervais Development's core attributes of robustness and dependability in the warehousing sector.
Aspire to create a commanding presence with a mark that’s both bold and memorable, setting Gervais Development apart in the industrial space.
Aim for a design that stands out against transient trends and avoids the commonplace "quick-design" aesthetics.
Work towards a versatile wordmark system where 'Gervais' stands at the forefront, instantly recognizable, and the 'Development' element is able to integrate smoothly across various contexts, highlighting the company’s sector focus.
SYMBOL: Forge a G symbol that is representative of Gervais Development's sturdy and industrial nature, whilst being iconic and memorable in its simplicity.
Develop a set of signage and branding materials for physical warehouses.
Produce a suite of social media assets tailored for Instagram, along with three adaptable Photoshop templates, and supplementary materials for use in Canva for digital marketing purposes.
PROJECT: REBRANDING
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